Those darn headline writers got me, although this time I can’t complain too much because whoever wrote the story has a good point. It’s a bit of a double-misdirection whammy because the actual headline on the story is accurate, it’s just its re-imagining in Yahoo News that lures in the unwary (me).
Boring, bland: Why chocolate chips ruin cookies! screams the headline drawing immediate outrage and surely the clicks of many chocolate chip cookie lovers like myself.
The real story headline is Do Chocolate Chips Ruin Chocolate Chip Cookies?
That’s the real story. That those making chocolate chip cookies should purchase premium chocolate chunks and chop it up themselves to create a less even distribution and better melted version of the treat. Apparently the chocolate chip isn’t so good at melting uniformly. The author even filters the chopped cookies to weed out the smaller chunks.
Yes, I want one of those cookies and I want it now!
What sort of foolio thinks a story about chocolate chip cookies needs a misleading headline to get clicks? Mmm, cookie.
Tom Liberman
Sword and Sorcery fantasy with a Libertarian Ideology
Current Release: The Black Sphere
Next Release: The Girl in Glass I: Apparition