I wrote earlier last week that Fox Network refused to air an advertisement from a company that sells soda making equipment because it referenced rivals Coca-Cola and Pepsi.
They didn’t give any explanation as to why they refused to air the ad but the assumption is that they didn’t want to offend two of their largest sponsors; Coca-Cola and Pepsi. Certainly both of those companies mention each other in advertisement and significantly more negatively than the Soda Stream ad mentions them.
However, Soda Stream is a small company that doesn’t spend millions of dollars on advertisement on many other shows; therefore Fox made their decision. Offending Soda Stream will not cost Fox potentially huge amounts of revenue. I explained in the first article why I thought Fox had the right to advertise what they wanted but that this forced alteration smacked of censorship and was certainly an example of the Crony Capitalism that is subverting the economic principles of our country.
That is not the focus of today’s blog. Today I want to talk about how it is apparently perfectly acceptable for an advertisement to state pretty openly that a man wants oral sex from the woman next to him. That it’s completely all right to have a homosexual couple in an advertisement. That a halftime show can be filled with sexually suggestive songs and dances (this year was largely bereft of such displays but I’m talking more generally). There can even be wardrobe malfunctions that are intentionally planned to expose a woman’s breast.
Personally I don’t have a problem with any of these things. I’m actually rather fond of women’s breasts. I’m not opposed to fellatio from an attractive woman, and I don’t have a problem with a homosexual couple. Let’s face reality; some people will have problems with all of these things. I have a problem with commercials where couples (gay or straight) are sticking tongues down each other’s throats. There are always going to be some things, that someone, somewhere, will find objectionable.
The question I want to explore is the remedy to this problem. The people who find these things objectionable now go to our government, namely the FCC, to try to get that agency to penalize those who create and display the content.
I don’t doubt that the FCC will see a litany of complaints this morning. To me this is the heart of the problem. We look to the government to redress grievances over which they should have no jurisdiction. You don’t like seeing a man ask a woman for oral sex and the woman apparently relishing the idea? Then organize a few friends and boycott the network or the product. It’s easy today with the internet to find like-minded people. If enough of you make a fuss, there will be changes.
If you don’t like seeing homosexual couples on your television during the Super Bowl but the majority of people have decided that it’s ok to show them? Well, don’t watch the Super Bowl.
If a friend makes a very sweet comment about breastfeeding her newborn son and that offends you, then tell your friend. If you think it’s sweet then Like the post. The internet is the age of the individual. It is a Libertarian’s dream world.
Take charge of your life and don’t look to the government to do it for you. If you empower the government to ban things, don’t be surprised when they ban something you like. Power to the people! Better yet, power to me!
Tom Liberman
Sword and Sorcery fantasy with a Libertarian Ideology
Current Release: The Spear of the Hunt
Next Release: The Broken Throne
Thanks for sharing this. I love soda and also love sodastream. I am looking for best soda maker using at my kitchen.